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The PRS Charcoal Phoenix Limited Edition represents Paul Reed Smith’s current personal instrument choice as a guitar maker and a guitar player. Designed with meticulous attention
Gibson is proud to announce the next evolution in the Custom Color Series with the addition of the ES-335 and ES-335 Figured across six striking new
Fresh from a highly anticipated return to the 2025 NAMM Show, Fender Musical Instruments Corporation (FMIC) has hit the ground running with its continued pursuit of
Gibson is proud to return to NAMM 2025 this week to showcase a handful of the new 2025 line-up during NAMM Global Media Day, and to
The Evolution of the new Ibanez 2025 range is finally here. New select models showcased by our very own and incredibly talented Australian musicians, and with
As it celebrates 130 years of music history, Gibson, the iconic and leading global instrument brand, continues to shape sound across generations and genres of music
Discover the perfect blend of innovation and style with the Ernie Ball Music Man Valentine Signature Collection. The classic Valentine, available in Trans Buttermilk with a
There are very few guitars that can claim to be as instantly recognizable and iconic as Jimmy Page’s 1969 EDS-1275 Doubleneck. Made in close collaboration and with
Fender has a range of products that cater to musicians of all skill levels—from iconic electric guitars to portable amps, and a Fender Play subscription that
The Fender Black Friday Sale is Now Live – 20-40% off a wide range of Electric Guitars, Basses, Amps and Acoustics. Plus, a limited quantity of
To celebrate the 40th birthday of this icon, Kramer are releasing the new modern take on the Kramer 84! The 84 HH’s bring the heat
Today, Fender Musical Instruments Corporation (FMIC) announces the Chris Shiflett Cleaver Telecaster® Deluxe, the new American-made signature model from Chris Shiflett—lead guitarist for the Foo Fighters,
As it celebrates 130 years of music history, Gibson, the iconic and leading global instrument brand, continues to shape sound across generations and genres of music for
Epiphone proudly presents the new Les Paul™ Tribute, an incredible, affordable introduction to the world’s greatest electric guitar! The Les Paul Tribute has all the classic
Fender Musical Instruments Corporation (FMIC) and the Fender Custom Shop™(FCS) announce the Fender Custom Shop™ Limited Edition Masterbuilt John Frusciante Stratocaster®. This masterbuilt, bespoke guitar is
Since 1992, Traveler Guitar has been the leading innovator in the design and manufacture of full-scale travel guitars. After two decades, they’re still focused on the
As a pioneer of the raw, electrified “Bakersfield Sound” and a co-host of the hit TV variety show Hee Haw in the late 1960s and ‘70s,
Gretsch is thrilled to announce an exclusive collaboration with Martin Gore, founding member of the legendary electronic rock band Depeche Mode, to unveil the Signature Anniversary
Fender Musical Instrument Company (FMIC) today continues its industry-defining innovation, launching the next iteration of the coveted American Ultra series—Fender’s most advanced series of electric guitars
This week, Jackson announced the Pro Series Signature Jeff Loomis Soloist™ SL7 HT, the latest and 4th addition to the prog-metal players signature line with Jackson
Today, Gretsch is proud to partner with Jack on his debut Limited Edition Gretsch Princess Antonoff Electromatic CVT guitar. Jack Antonoff is a highly influential songwriter,
Today, Jackson® marks a new chapter in the brand’s investment in fostering progressive talent with the launch of the Pro Series Signature Diamond Rowe DR12MG EVTN6.
Epiphone is proud to expand its partnership with world-famous blues guitarist Joe Bonamassa with the launch of the Joe Bonamassa 1955 Les Paul Standard. The Epiphone
Fender Musical Instruments Corporation (FMIC) today announces the Monster Hunter Rathalos Telecaster® guitar, a breathtaking fusion of Fender craftsmanship, innovation and gaming culture in celebration of
Gibson is proud to commemorate the legendary B.B. King and his landmark appearance at the Zaire 74 music festival for one of the most iconic sporting events of all time, the “Rumble
Fender Musical Instruments Corporation (FMIC) announces the Signature Jack White Collection, featuring the Fender® Jack White Pano Verb™ Amplifier, Fender Jack White TripleCaster™ Telecaster® and the
As it celebrates 130 years of music history, Gibson, the iconic and leading global instrument brand, continues to shape sound across generations and genres of music for over a
The new Gibson Victory was created in response to player requests for the return of this 80s-era cult favourite. Crafted for limitless self-expression, it carries the
Jimi Hendrix™ is widely regarded as the most innovative guitarist of the rock era, a player who took the instrument to places no one else had
Bvlgari, a Swiss watchmaker with a deeply Roman soul, and Fender Musical Instruments Corporation’s (FMIC) Fender Custom Shop (FCS) today, partner to celebrate the 70th Anniversary of the
Fender Musical Instruments Corporation (FMIC) today announces the launch of the FINNEAS Acoustasonic® Player Telecaster® and Limited Edition FINNEAS Acoustasonic® Telecaster®, signature guitars crafted in collaboration
These new and updated killer guitar models from Kramer are stylish, elegant and ready to melt faces 84 The Kramer 84 pays tribute to the golden
The Q or Quest series is an entirely new concept for Ibanez. The “Quest” in this case was to not just to adapt an existing instrument
Today, nearly one year after the launch of the American Series Virtuoso, Jackson® marks the next chapter in the brand’s investment in American-made guitars with the
Ernie Ball Music Man is proud to introduce the latest instalment in the Jason Richardson Artist Series Cutlass Guitar Collection: The Jason Richardson HT. The all-new
From platinum album sales and number one chart success as a founding member of MR. BIG, to frightening the guitar community with new levels of ferocious