Fender Musical Instruments Corporation (FMIC) has debuted its extensive electric and bass offerings for traditional and modern players alike at Winter NAMM 2020. In addition to showcasing American Ultra – the brand’s most modern and advanced electric guitar series, Fender is bringing back models from its past, including the Lead,…

Fender Musical Instruments Corporation (FMIC) has announced the introduction of its Annual and Prestige collections, as well as additions to the Custom Artist Collection for Jimmy Page and Eric Johnson to the Fender Custom Shop lineup – all debuting at Winter NAMM in Anaheim, Calif. “At the Fender Custom Shop,…

Building off of the highly successful Acoustasonic Telecaster® released at Winter NAMM 2019, the American Acoustasonic Stratocaster features all-new tone woods and voices with even more electric possibilities. Along with three unique electric voices on the selector switch, the Acoustasonic Stratocaster also adds all-new acoustic options, including short scale and…

By leveraging its iconic past and leaning into an innovative future, Gibson has set the stage for the next era of shaping sound for present and future generations. The new Gibson celebrates the iconic models of Gibson’s Golden Era while leaning into the future with instruments that nurture new players…

Epiphone presents the fourth Epiphone signature guitar from KISS legend, Tommy “Spaceman” Thayer. The new, limited-edition Tommy Thayer Electric Blue Les Paul Outfit features a unique Electric Blue finish with mirrored pickguard, Seymour Duncan™ JB Humbuckers, and Grover™ Rotomatic tuners. All previous guitar collaborations with Tommy and Epiphone have completely…

Ernie Ball Music Man named their Ball Family Reserve series in celebration of the company’s rich heritage in instrument craftsmanship. Offered in limited production runs, the Ball Family Reserve collection allows Ernie Ball Music Man to present instruments to the public that were previously reserved for family and artists. This…

Epiphone presents the limited-edition Joe Bonamassa 1960 Les Paul Standard “Norm Burst.” Joe and Epiphone’s luthiers worked in close collaboration with attention to the fine details at Epiphone’s headquarters in Nashville, TN. As the seventh signature guitar partnership, Joe and Epiphone are committed to producing affordable guitars for Music lovers…

Your blues and rock licks will radiate like never before on the latest rendition of the Godin Radiator! Like its predecessor, originality, tone, and playability make up the main aspects of this Radiator reissue, along with a modernised design. The matching pickguard and headstock set the tone with their eye-catching…

Announced at Winter NAMM in January, the Gretsch Streamliner Collection is available in Australia now, including the G2420T. Big, bold and righteous, the G2420T Streamliner™ Hollow Body Single-Cut with Bigsby® is designed for the modern guitarist who yearns for something beyond the norm. A commanding guitar for powerful players, the…